Ireland is a finalist in All Ireland Marketing Awards
12 May 2009
Ovation Ireland has been shortlisted for a prestigious All Ireland Marketing Award. Organised by the Marketing Institute of Ireland, the annual award ceremony is the nation's premier means of recognising the success of Irish marketing professionals and acknowledging their contribution to the ongoing process of strengthening the Irish economy.
Ovation Ireland beat off stiff competition to become a finalist in the Tourism Marketing Award category. This award seeks to highlight instances of excellence in marketing of Irish tourism products and services. Ovation Ireland was shortlisted for the innovative guaranteed dollar marketing campaign it implemented to counter exchange rate issues. This resulted in the company securing the largest incentive programme ever delivered in Ireland